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Beyond Insurance Treatment Centers

August 21, 2012

4 stepsThe Beyond Insurance Treatment Centers are nationally recognized for their ability to use the Risk Management Process as a means of rehabilitation. The Risk Management Process is a systematic methodology for assessing, treating and improving the overall health of a company. It is the addicted producer’s understanding of, and appreciation for, the Risk Management Process which reduces his or her dependency on The Insurance Bid.

The purity and logic of the Risk Management Process shifts the producer’s mindset from insurance to risk and risk management.


As a patient in the Beyond Insurance Treatment Centers, the addicted producer gain immediate energy and confidence in his or her ability to control the outcome of risk. The identification, assessment measurement and prioritization of risks become the therapy for the disorder. Let’s take a close look at the four steps of the Beyond Insurance rehab process:

Step 1 – Identifying Loss Exposures

exposuresThe first and most important step of the Risk Management Process involves identifying and analyzing loss exposures that interfere with the achievement of an organization’s goals. Simply put, this step of rehab begins with a curiosity and desire to understand the inner workings of a business. As the insurance addict learns about a business, he or she is positioned to identify and analyze risk issues.

In the Beyond Insurance Treatment Centers, patients are taught consultative and diagnostic strategies to identify, measure and prioritize exposures to loss. Recognizing that losses vary from minor accident to major catastrophes, Step 1 of the Risk Management Process uncovers the types of risks to which the organization is vulnerable and determines how well positioned the company is to control a loss should one occur.

Step 2 – Strategies to Mitigate Loss Exposures

Once the addicted producer has developed a thorough understanding of a business, including its industry, corporate culture and operating procedures, he or she is ready to move beyond insurance to explore strategies to minimize risk and, thereby, reduce insurance costs.

It is the comprehensive understanding of the business (Step 1) that uniquely positions the producer to explore a spectrum of methods to improve an organization’s “risk profile”.

Step 3 – Implementation of Programs

Implementation of ProgramsBy the time the addicted producer gets to Step 3 of the rehab process, there is a noticeable transformation. The burden of price and product has been lifted off his or her back. The former insurance addict now has an appreciation for risk management. Confidence and self image are emerging as part of the makeup of the Beyond Insurance Producer.

Step 3 involves putting in place specially tailored programs and strategies designed to protect the assets of a company while minimizing premium outlay. As you can imagine, underwriters adore the Process as it leads to a more rational and efficient allocation of financial and human capital. Positive reinforcement from the underwriting community helps the insurance addict stay clean.

Step 4 – Ongoing Monitoring and Adjustment of the Plan

Businesses are dynamic. What works today may not work tomorrow. It is for this reason that the Beyond Insurance Treatment Centers prescribe risk management service plans, stewardship reviews and customer intimacy surveys to ensure a perfect fit as a business evolves and changes.

Step 4 of the Beyond Insurance rehab process is the most rewarding . It is here where the addiction to The Insurance Bid is put to rest.

The 600+ patients who have come through the Beyond Insurance Treatment Centers demonstrate a renewed sense of clarity, simplicity, purpose and passion for their business and personal lives. They are no longer living in an intoxicated state dominated by price and product. Their heads are clear to focus on what their clients so desperately need – a consultative and diagnostic advisor who is focused on risk identification and mitigation.

Your next chance to attend a Beyond Insurance Treatment Center workshop will be on October 3rd and 4th.  The Purple Cow Leadership Workshop will be held at the Pyramid Club in Philadelphia.  Sign up today and break your crippling addiction!

For more ideas on how to break the commodity trap connect with Beyond Insurance on:

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Scott AddisThe author, Scott Addis is the President and CEO of The Addis Group and Addis Intellectual Capital, LLC (AIC). AIC is a coaching and consulting company whose purpose is to transform the process that insurance agents, brokers and carriers use when working with clients. Scott is recognized as an industry leader having been awarded the Inc. Magazine’s “Entrepreneur of the Year” Award as well as “25 Most Innovative Agents in America”. Scott can be reached atsaddis@beyondinsurance.com or 610-945-1019.

2 Comments leave one →
  1. August 23, 2012 1:12 pm

    Scott, This a terrific approach to this malady. When you have treated enough in the brokerage industry, perhaps you can migrate the treatment to other sales industries. Best, Peter

  2. September 5, 2012 12:03 am

    an organization’s “risk profile” before negotiating the insurance transaction. This strategy leads to a more rational and efficient allocation of financial and human capital. Most importantly, it allows the consumer to understand and appreciate the consultative and diagnostic attributes of the agent or broker. The Audit offers the prospective client a “unique” experience – a process focused on identifying, measuring and mitigating risks to achieve balance sheet protection.

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