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5 Key Elements to Successful Non-Verbal Communication

July 20, 2016

workers talkingNot only is it important for you to be aware of your own body language, but equally important to understand what body language means so that we can effectively access and react to others.

This is particularly helpful for producers and account managers who interact frequently with customers. Read more…

The 5 Essential Ingredients to Innovating Your Insurance Business

July 15, 2016

beyond insuranceInnovation is the single most essential element to aggressive top-line growth and bottom-line results. Organic growth, profitability, and agency value are dependent upon innovation.

Research indicates that there are five essential ingredients to the recipe for innovation – leadership, acceptance of failure, openness, patience, and motivation. Read more…

Self Confidence…Your Most Important Life Skill

June 28, 2016

beyond insuranceFrom the quiet analytical physician to the superstar professional athlete to the composed musician, self confident people have qualities everyone admires.

Self confidence is an attitude that is characterized by a positive belief that you can take control of your life and of your plans.  It is a belief in your abilities.  Confidence is the state of being certain that a chosen course of action is the most effective given the circumstances.  People who are self confident are those who acknowledge their capacity to do something and then proceed to do these things.  Read more…

How Creativity and Innovation Will Set Your Insurance Business Apart

June 15, 2016

“Creative Drawing On Global Ecology Concept” by KROMKRATHOGMost insurance professionals want to know how creativity and innovation will set-them apart from their competition.

As you read the story below, ask yourself whether you offer something unique. Then imagine how different your business will be when you set your insurance business apart using creativity and innovation. Read more…

How to Develop a Value Proposition Advantage

May 25, 2016

uniqueIn order to be successful in the insurance business your value proposition advantage must be different and superior to all others.

5 Ways to Discover Your Value Proposition Advantage:

Read more…

Touchpoints that Make a Difference

May 12, 2016

“Marketing Mix Puzzle Shows Marketplace Place Price Product And P…” by Stuart MilesToday’s consumers have come to expect a lot of touches from insurance agents and brokers within the 90 days leading up to their insurance renewals.  Far too often, these touches are hollow messages about product and price.  Do these touchpoints make a difference?  Do they allow the agent or broker to stand out in a crowded marketplace?  Are they valued by the consumer?  Rarely! Read more…

Role playing: The Secret to Success

May 8, 2016

“Smart Business Man Lift Up Graph Arrow” by tungphotoWhy is Beyond Insurance often such a proponent of role plays as a learning activity?  They work!  You cannot hone a skill, particularly one as difficult as building rapport with a prospect, without practicing – any more than an athlete is going to learn a sport without practice and preparation, or an actor is going to perform well without rehearsing. Read more…


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